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Forerunner Sites

Services

From first idea
to your next chapter.

Strategy, design, development, and support. Thoughtfully connected, with one person guiding the work.

Website strategy

Before anything gets designed, we work out what the site has to accomplish: who it's for, what they need to see to trust you, and which action each page should drive. The result is a plan you can read in one sitting. Not a deck, a decision.

UX & content structure

Visitors show up with jobs: check the menu, get a price, book the service, see if you're legit. Sitemaps, page structures, and navigation are built around those jobs, so the path from landing to inquiry is short and obvious on every device.

Custom web design

No themes, no page builders. Typography, color, spacing, and imagery chosen for your business specifically, so the site looks like you at your best, and not like four of your competitors.

Responsive development

Clean, modern code with no plugin bloat. The site is built mobile-first, tested across browsers and devices, and structured so it keeps working long after launch.

Local SEO foundations

Titles and descriptions written for real searches, structured data that tells Google what you do and where, clean URLs, and a site architecture search engines can read. Foundations first. No gimmicks, no keyword stuffing.

Performance optimization

Optimized images, minimal scripts, and careful loading behavior. Speed isn't a vanity metric: it's rankings, bounce rate, and whether someone on a phone in a parking lot waits for your page or taps back.

Analytics & conversion tracking

Google Analytics and Search Console configured properly, with conversion events on the actions that matter, like form submissions, calls, and bookings, so you can see what the site is actually producing.

Website redesigns

An honest review of your current site: what's earning its keep, what's confusing people, and what's quietly broken. Then a rebuild that preserves your search equity while fixing the experience.

Ongoing support

Monthly hosting starts at $50. Growth hosting at $100/month includes two small content changes; Custom hosting at $200/month includes two hours of updates and support. New pages and larger improvements are quoted separately, with the same person handling the work.

How it comes together

Clear steps.
No guessing.

  1. 01

    Discover

    We talk about your business, your customers, and what the site has to accomplish. No jargon, no forty-page questionnaire.

  2. 02

    Define

    I write up a sitemap, a page plan, and a scope. You will know exactly what I am building, why, and what it costs before I start.

  3. 03

    Design

    I work the look and feel out in the open. You review real pages, not abstract mood boards, and your feedback changes them.

  4. 04

    Build

    I hand-code every page. You get a live preview link in the first week and watch the site come together.

  5. 05

    Launch

    I handle the domain, analytics, and search setup, then walk you through all of it. You launch understanding your own site.

I'm Lawson, and I handle all five steps myself. You have my email and my phone from the first conversation to launch day. No account manager relays your notes to someone you have never met.

See what projects cost

Find your starting point

Different businesses. Different website decisions.

Explore the approach that fits your customers, your stage, and the job your website needs to do.

Austin Web Design for Local Businesses

Work directly with an Austin web designer on strategy, design, development, and launch. Explore local projects, transparent pricing, and a practical process.

Explore Austin web design

Small Business Web Design Austin

Practical website design for Austin small businesses. Choose the right scope, explain your services clearly, and make calls, bookings, and inquiries easier.

Explore small business websites

Restaurant Web Design in Austin

Restaurant websites built around menus, reservations, ordering, and private dining. See the Manuel’s project and plan a clearer path from visitor to guest.

Explore restaurant websites

Web Design for Service Businesses

Websites for cleaners, detailers, contractors, and local service businesses. Explain services, show real work, and make quote requests and bookings easier.

Explore service business websites

Website Redesign Austin

Plan an Austin business website redesign around mobile usability, clearer content, performance, and a careful SEO migration. Start with a practical review.

Explore website redesigns

Start a project

Not sure what your project needs? That's a fine place to start.

Describe your business and the problem, whether that is an outdated site, no site, or not enough inquiries, and I'll tell you what I would build, what I would skip, and what it would cost.